Privacy Policy

SeraNovo's Privacy Statement

According to the General Data Protection Regulation (GDPR) (dated May 24, 2018)

SeraNovo B.V, based at J.H. Oortweg 21, 2333 CH Leiden, The Netherlands, is responsible for the processing of personal data as shown in this privacy statement.


Contact Details:

SeraNovo B.V.

J.H Oortweg 21

2333 CH



Personal Data We Process:

SeraNovo processes your personal data because you use our services and/or because you provide them yourself. We process this data on the legal basis of contract, legal obligation, and your consent.

Below is an overview of the personal data we process:

First and last name

Address information

Phone number

E-mail address

Other personal data that you actively provide, for example by creating a profile on this website, in correspondence and/or by telephone

Information about your activities on our website

Data about your surfing behavior across various websites (e.g. because this company is part of an advertising network)


Internet browser and device type


Special and/or Sensitive Personal Data:

Our website and/or service does not intend to collect data about website visitors under 16 years of age unless they have permission from parents or guardians. If you believe we have unintentionally collected such information, please contact us at, and we will promptly delete the information.


Purpose and Legal Basis for Processing Personal Data:

SeraNovo processes your personal data for the following purposes:

Sending our newsletter and/or advertising brochure (based on your consent)

To be able to call or e-mail you if necessary to perform our services (necessary for the performance of a contract)

SeraNovo analyses your behavior on the website to improve the website and tailor our products and services to your preferences (legitimate interest).


Automated Decision-Making:

SeraNovo makes no decisions based on automated processing that can have (significant) consequences for individuals.


Data Retention Periods:

SeraNovo will not retain your personal data longer than necessary for the purposes stated. We use the following retention periods:

Personal data, contact information, and address details - 6 months for follow-up of your request


Sharing Personal Data with Third Parties:

SeraNovo only shares data with third parties when necessary to fulfil our agreement with you or to comply with a legal obligation. We will inform you when such sharing takes place and ensure that all third parties comply with GDPR.


Data Transfers:

SeraNovo does not transfer personal data outside of the European Union.



SeraNovo uses only technical, functional cookies and analytical cookies that do not infringe on your privacy.


Your Rights:

You have the right to request access, correction, deletion, restriction of processing, data portability, withdraw your consent, and object to processing.

You can send a request to To ensure the request is made by you, we may require a copy of your ID, which will be securely deleted after verification.


Data Breach Procedure:

In the event of a data breach, we will inform the Dutch Data Protection Authority and the affected individuals within 72 hours, in line with GDPR requirements.